Business Development

… sharpen the business skills you’ll need to engage new project opportunities and sustain growth.


[Business Development]


We help design firms’ seller-doers and business development teams develop best-of-class practices to win more work.

BizDev Programs

In the life of every firm, there is a need to pass on its legacy and its ownership.

Greenway provides business development programs and skills workshops that help teams to get f the work they want. Far from contradicting design, business development is at the heart of what enables firms to do great work. ‘Selling’ design is an art that blends a disciplined, focused, and systematic approach with the human ability to relate to others. That combination requires talented people who are well trained in the skills of selling and the right systems to support their efforts. 


What Our Business Development e-Workshop participants have said…


 “Our leadership team needed this focused and facilitated discussion to adapt our business development strategy resulting from the COVID impact. We especially appreciated the practical and immediately actionable steps with Greenway’s cut-to -the-chase examples.”                                                                                                                      – a 20 person design firm 

 “The e-Workshop was just what our team needed to prioritize business development among principals, get our heads back in the game, and re-focus our efforts on winning new projects.”                                                                                                     – a 95 person AE firm

“Greenway’s one-firm e-Workshop format allowed us to hold really candid discussions and generate ideas that were tailored to firm compared to multi firm webinars and conferences we have attended.”                                                                     – a multi-office national AE firm    

Biz Dev Services

Business Development Strategies

Geographic Growth and Practice Expansion Analyses

Market Research Studies

Strategic Account Planning

Advanced Prospecting Techniques

Key Metric Dashboards and Performance Benchmarks

Sales and Presentation Skills Workshops for Front-line Staff and Senior Executives

Professional Presence and Business Etiquette Workshops

[Understanding Your Firm’s Market Position]

Greenway works with clients that seek to rise above their current market standing. Our work in this realm aims to build and implement effective market communications, business development and client relationship management.

Market Studies

We conduct market research studies to gain a more accurate understanding of how your firm is viewed by clients, prospective clients, and potential new geographic and practice area growth opportunities.

Learn about Greenway’s ‘New Approaches to Business Development’ e-Workshop designed in response to the impact of the pandemic crisis on AE firms’ project pipelines.


Winning Strategies of 'Best in Class'

Business Development: Case Study

Client Engagement: Case Study